In the branding and graphic design of the redevelopment project of the Water Tower in Shcherbinka, we actively use the image of the updated tower. The old part, which has existed for decades and has become a symbol of childhood for many residents of the district, was supplemented by a multifunctional hall. The new image turned out to be unique and recognizable.
2018
Russia, Moscow
Concept
The color scheme is contrasting — the main colors of graphic design are black, red and white. The logo follows the silhouette of the tower, the words are inscribed in the updated borders.
Array
(
[thumbnail] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-150x150.jpg
[thumbnail-width] => 150
[thumbnail-height] => 150
[medium] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-200x300.jpg
[medium-width] => 200
[medium-height] => 300
[medium_large] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-768x1152.jpg
[medium_large-width] => 768
[medium_large-height] => 1152
[large] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-683x1024.jpg
[large-width] => 683
[large-height] => 1024
[1536x1536] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5.jpg
[1536x1536-width] => 1000
[1536x1536-height] => 1500
[2048x2048] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5.jpg
[2048x2048-width] => 1000
[2048x2048-height] => 1500
[ind-studio-employee-photo] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-650x650.jpg
[ind-studio-employee-photo-width] => 650
[ind-studio-employee-photo-height] => 650
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-800x800.jpg
[[email protected]] => 800
[[email protected]] => 800
[ind-common-header] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x480.jpg
[ind-common-header-width] => 1000
[ind-common-header-height] => 480
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x480.jpg
[[email protected]] => 1000
[[email protected]] => 480
[ind-common-header-mobile] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-560x245.jpg
[ind-common-header-mobile-width] => 560
[ind-common-header-mobile-height] => 245
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x490.jpg
[[email protected]] => 1000
[[email protected]] => 490
[ind-company-header] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x600.jpg
[ind-company-header-width] => 1000
[ind-company-header-height] => 600
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x600.jpg
[[email protected]] => 1000
[[email protected]] => 600
[ind-company-info-preview] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-530x460.jpg
[ind-company-info-preview-width] => 530
[ind-company-info-preview-height] => 460
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x920.jpg
[[email protected]] => 1000
[[email protected]] => 920
[ind-company-info-preview-mobile] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-320x320.jpg
[ind-company-info-preview-mobile-width] => 320
[ind-company-info-preview-mobile-height] => 320
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-640x640.jpg
[[email protected]] => 640
[[email protected]] => 640
[ind-project-preview-micro] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-50x25.jpg
[ind-project-preview-micro-width] => 50
[ind-project-preview-micro-height] => 25
[ind-project-preview] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x500.jpg
[ind-project-preview-width] => 1000
[ind-project-preview-height] => 500
[ind-project-preview-full] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x500.jpg
[ind-project-preview-full-width] => 1000
[ind-project-preview-full-height] => 500
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x900.jpg
[[email protected]] => 1000
[[email protected]] => 900
[ind-project-gallery] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5.jpg
[ind-project-gallery-width] => 405
[ind-project-gallery-height] => 608
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5.jpg
[[email protected]] => 811
[[email protected]] => 1216
[ind-project-award-icon] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-100x100.jpg
[ind-project-award-icon-width] => 100
[ind-project-award-icon-height] => 100
[ind-project-fullwidth] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5-1000x1000.jpg
[ind-project-fullwidth-width] => 1000
[ind-project-fullwidth-height] => 1000
[ind-project-vertical] => https://indarchitects.ru/wp-content/uploads/2020/04/1000x1500-5.jpg
[ind-project-vertical-width] => 1000
[ind-project-vertical-height] => 1500
)
Array
(
[thumbnail] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-150x150.jpg
[thumbnail-width] => 150
[thumbnail-height] => 150
[medium] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-200x300.jpg
[medium-width] => 200
[medium-height] => 300
[medium_large] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[medium_large-width] => 600
[medium_large-height] => 900
[large] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[large-width] => 600
[large-height] => 900
[1536x1536] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[1536x1536-width] => 600
[1536x1536-height] => 900
[2048x2048] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[2048x2048-width] => 600
[2048x2048-height] => 900
[ind-studio-employee-photo] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x650.jpg
[ind-studio-employee-photo-width] => 600
[ind-studio-employee-photo-height] => 650
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x800.jpg
[[email protected]] => 600
[[email protected]] => 800
[ind-common-header] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x480.jpg
[ind-common-header-width] => 600
[ind-common-header-height] => 480
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x480.jpg
[[email protected]] => 600
[[email protected]] => 480
[ind-common-header-mobile] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-560x245.jpg
[ind-common-header-mobile-width] => 560
[ind-common-header-mobile-height] => 245
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x490.jpg
[[email protected]] => 600
[[email protected]] => 490
[ind-company-header] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x600.jpg
[ind-company-header-width] => 600
[ind-company-header-height] => 600
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x600.jpg
[[email protected]] => 600
[[email protected]] => 600
[ind-company-info-preview] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-530x460.jpg
[ind-company-info-preview-width] => 530
[ind-company-info-preview-height] => 460
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[[email protected]] => 600
[[email protected]] => 900
[ind-company-info-preview-mobile] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-320x320.jpg
[ind-company-info-preview-mobile-width] => 320
[ind-company-info-preview-mobile-height] => 320
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x640.jpg
[ind-company-info-previe[email protected]] => 600
[[email protected]] => 640
[ind-project-preview-micro] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-50x25.jpg
[ind-project-preview-micro-width] => 50
[ind-project-preview-micro-height] => 25
[ind-project-preview] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x500.jpg
[ind-project-preview-width] => 600
[ind-project-preview-height] => 500
[ind-project-preview-full] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-600x500.jpg
[ind-project-preview-full-width] => 600
[ind-project-preview-full-height] => 500
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[[email protected]] => 600
[[email protected]] => 900
[ind-project-gallery] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[ind-project-gallery-width] => 405
[ind-project-gallery-height] => 608
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[[email protected]] => 600
[[email protected]] => 900
[ind-project-award-icon] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9-100x100.jpg
[ind-project-award-icon-width] => 100
[ind-project-award-icon-height] => 100
[ind-project-fullwidth] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[ind-project-fullwidth-width] => 600
[ind-project-fullwidth-height] => 900
[ind-project-vertical] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_1-9.jpg
[ind-project-vertical-width] => 600
[ind-project-vertical-height] => 900
)
Array
(
[thumbnail] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-150x150.jpg
[thumbnail-width] => 150
[thumbnail-height] => 150
[medium] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-200x300.jpg
[medium-width] => 200
[medium-height] => 300
[medium_large] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[medium_large-width] => 600
[medium_large-height] => 900
[large] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[large-width] => 600
[large-height] => 900
[1536x1536] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[1536x1536-width] => 600
[1536x1536-height] => 900
[2048x2048] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[2048x2048-width] => 600
[2048x2048-height] => 900
[ind-studio-employee-photo] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x650.jpg
[ind-studio-employee-photo-width] => 600
[ind-studio-employee-photo-height] => 650
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x800.jpg
[[email protected]] => 600
[[email protected]] => 800
[ind-common-header] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x480.jpg
[ind-common-header-width] => 600
[ind-common-header-height] => 480
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x480.jpg
[[email protected]] => 600
[[email protected]] => 480
[ind-common-header-mobile] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-560x245.jpg
[ind-common-header-mobile-width] => 560
[ind-common-header-mobile-height] => 245
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x490.jpg
[i[email protected]] => 600
[[email protected]] => 490
[ind-company-header] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x600.jpg
[ind-company-header-width] => 600
[ind-company-header-height] => 600
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x600.jpg
[[email protected]] => 600
[[email protected]] => 600
[ind-company-info-preview] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-530x460.jpg
[ind-company-info-preview-width] => 530
[ind-company-info-preview-height] => 460
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[[email protected]] => 600
[[email protected]] => 900
[ind-company-info-preview-mobile] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-320x320.jpg
[ind-company-info-preview-mobile-width] => 320
[ind-company-info-preview-mobile-height] => 320
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x640.jpg
[[email protected]] => 600
[[email protected]] => 640
[ind-project-preview-micro] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-50x25.jpg
[ind-project-preview-micro-width] => 50
[ind-project-preview-micro-height] => 25
[ind-project-preview] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x500.jpg
[ind-project-preview-width] => 600
[ind-project-preview-height] => 500
[ind-project-preview-full] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-600x500.jpg
[ind-project-preview-full-width] => 600
[ind-project-preview-full-height] => 500
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[[email protected]] => 600
[[email protected]] => 900
[ind-project-gallery] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[ind-project-gallery-width] => 405
[ind-project-gallery-height] => 608
[[email protected]] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[[email protected]] => 600
[[email protected]] => 900
[ind-project-award-icon] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9-100x100.jpg
[ind-project-award-icon-width] => 100
[ind-project-award-icon-height] => 100
[ind-project-fullwidth] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[ind-project-fullwidth-width] => 600
[ind-project-fullwidth-height] => 900
[ind-project-vertical] => https://indarchitects.ru/wp-content/uploads/2020/04/600x900_2-9.jpg
[ind-project-vertical-width] => 600
[ind-project-vertical-height] => 900
)
